Things to Consider with your Brand Style Guide
A Brand Style Guide is your bible for staying “on brand.” Everything from an aesthetic perspective is anchored by your Brand Style Guide.
Get your new law firm a new website that matches the marketing objectives of your Brand Strategy Marketing Collateral
With the Brand Strategy in place, we dsign every other piece of marketing collateral in your law firm CRM Technology
Use our tried and true CRM technologies to track, nuture and convert your clients Web Hosting
Don't underestimate the importance of website hosting. Our servers are hosted in ultra-safe and secure locations in the region of your law firm. Content Writing
Always where things fall over. We can create every piece of content that your firm needs. From practice area content through to bios to articles.
What is a Brand Style Guide?
In our experience, brand image & identity is on the agenda for forward-thinking law firms, but bringing it all together takes some major graphic design skills.
Law firms, like other businesses, grow slowly. Invariably with that growth comes various incarnations of design assets, leaving many firms with an array of collateral, none of which fits or is synergistic.
Your Own Brand Portal
One of the most important things we do is galvanize a law firm’s brand, distilling the assets and compiling them in your very own brand portal. Once there, they’re readily available, always up to date and never lost in someone’s email account.
We work with law firms implementing strategic branding strategies, consolidating business objectives, demographics, competitor analysis, visual assets, and then we create all of your brand assets for you and it lives on your own custom portal with all your marketing collateral.
Things to Read, Watch & Listen
5 Things to Build a Law Firm Brand Strategy
Invariably in our work with law firms, they’re super keen to gloss over brand and get to marketing tactics. But it’s a big mistake! Great brand work and positioning anchor a law firm and without it you’ll always float from one thing to another without ever really understanding who your firm really is and moreRead More »5 Things to Build a Law Firm Brand Strategy
Why Law Firms Are Increasing Marketing Spend During COVID-19
When it comes to law firms, there are two ways we’re seeing them respond to COVID-19 from a marketing perspective. They’re either retracting or they’re expanding. You don’t need me to reemphasise the well-worn adage that the best time to be marketing is when your competitors aren’t and there will be those that will simplyRead More »Why Law Firms Are Increasing Marketing Spend During COVID-19
Why Videos Should Be More Than Just Marketing Your Law Firm
Typically when law firms consider videos, they’re looking at it through a marketing lens, but it can be so much more! I’ve always been a huge supporter of doing client-onboarding effectively, but in my experience working with plenty of law firms over the last 10 years, rarely do they do this well, if at all.Read More »Why Videos Should Be More Than Just Marketing Your Law Firm
The Big Problem with Law Firm Acquistions
From a brand, design, marketing, and technology perspective, never let anyone tell you that acquisitions are a walk in the park, they’re not! There’s little doubt that the attraction of buying an established practice is appealing on multiple fronts, but they can prove to be more trouble than what they’re worth if you don’t nailRead More »The Big Problem with Law Firm Acquistions
A New Google Algorithm Update That Changes Everything
Last month, Google did something very unusual. They flagged ahead of time an algorithm update. This rarely occurs! We tend to find out about such an update after the…
How to Significantly Improve Your Law Firm’s Website Speed
Without a doubt, one of the biggest things on our mind this year is site speed. At least weekly we're spending significant chunks of time deconstructing design elements and functionality to influence better site speed scores. Good speed tests are Pingdom and GT Metrix. Why is Site Speed So Important? As a completely integrated marketingRead More »How to Significantly Improve Your Law Firm’s Website Speed
Why Law Firms Are Increasing Marketing Spend During COVID-19
When it comes to law firms, there are two ways we’re seeing them respond to COVID-19 from a marketing perspective. They’re either retracting or they’re expanding. You don’t need me to reemphasise the well-worn adage that the best time to be marketing is when your competitors aren’t and there will be those that will simplyRead More »Why Law Firms Are Increasing Marketing Spend During COVID-19
Why WordPress is No Longer the Future For Your Law Firm
Technology is constantly changing and at Fast Firms we're committed to being ahead of the curve for our clients. Put bluntly, many of our clients through our guidance adopt technology to a greater extent than their competitors. Some of this technology is through a number of our partners, as well as technology that we haveRead More »Why WordPress is No Longer the Future For Your Law Firm
Why Law Firms Should Care About Click Fraud
Increasingly law firms are running Google Ads as an integral lead generation strategy. With it comes concerns about both competitors and bots potentially clicking on those ads and consequently driving ad costs through the roof. It’s a valid concern, particularly in most practice area verticals where the CPC (cost per click) is upwards from the… Read More »Why Law Firms Should Care About Click Fraud
Why Law Firm Website Hosting Matters More than Ever
In 2021 and beyond, a modern, responsive website is essential to succeed online. If you invest time and money into building a fast website for your law firm, it helps generate new leads and clients from the web. Ultimately, choosing the right website hosting platform can get your law firm in the right direction. What… Read More »Why Law Firm Website Hosting Matters More than Ever
Why Your Law Firm Should Consider Chatbots
Most industries today, even the legal sector, are clogged with paperwork and administrative duties and are actively looking to reduce such tedious, routine work. If you operate a law firm, you know that your team spends a significant amount of their time on things that could be simply automated at the front-end. The solution? Chatbots… Read More »Why Your Law Firm Should Consider Chatbots
6 Tips to Get More Leads From Your Law Firm Website
Do you want your law firm website to generate more leads? In this blog, we’ll share a few tips to get you started. Law firms that are growth-focused invariably invest a significant amount of money in developing and improving their websites and lead channels. In our experience, many legal practices can make the wrong assumption… Read More »6 Tips to Get More Leads From Your Law Firm Website
Why Law Firms Should Care About Click Fraud
Increasingly law firms are running Google Ads as an integral lead generation strategy. With it comes concerns about both competitors and bots potentially clicking on those ads and consequently driving ad costs through the roof. It’s a valid concern, particularly in most practice area verticals where the CPC (cost per click) is upwards from the… Read More »Why Law Firms Should Care About Click Fraud
Why Law Firm Website Hosting Matters More than Ever
In 2021 and beyond, a modern, responsive website is essential to succeed online. If you invest time and money into building a fast website for your law firm, it helps generate new leads and clients from the web. Ultimately, choosing the right website hosting platform can get your law firm in the right direction. What… Read More »Why Law Firm Website Hosting Matters More than Ever
Why Your Law Firm Should Consider Chatbots
Most industries today, even the legal sector, are clogged with paperwork and administrative duties and are actively looking to reduce such tedious, routine work. If you operate a law firm, you know that your team spends a significant amount of their time on things that could be simply automated at the front-end. The solution? Chatbots… Read More »Why Your Law Firm Should Consider Chatbots
Why Your Law Firm Needs a CRM
The goal of all law firms, regardless of size, is to establish efficiency and control at all levels of the organization. That means never wasting money or letting potential customers slip through the cracks. As your practice grows, you’ll learn that keeping track of existing clients and prospects is just as challenging as attracting new… Read More »Why Your Law Firm Needs a CRM