You are what they say you are! Google & Facebook reviews are incredibly powerful influencing factors in whether or not someone chooses to use your firm or not, yet the far majority of law firms struggle receiving positive reviews.
Despite law firms knowing the importance of reviews, most have no process in place to encourage the acquisition of those reviews and even if they do, have no technology to help streamline the process.
What Does a Good Process Look Like?
Simply put, one in which consistently draws great reviews. However, it’s not easy to hardwire a process that will do two things. One, reach out to happy clients and ask, and secondly, make it easy for someone to leave a review.
How Does Our Law Firm Do It?
Objective one is to get a review platform in front of happy clients when they’re the happiest. For example, conveyancing clients are great to drive Google Reviews if your law firm does this type of work. Sending an email following file close with a big congratulations always works well. That said, it works for any client regardless of legal matter type, following a good experience!
The second objective is to make it easy for the happy client to leave a review. Try telling such a client you want them to go your law firm’s Google Business page and make sure they’re logged into their Google account, then find the review section etc proves to be a nightmare and rarely works and leads to minimal or no reviews!
What’s the Solution?
We developed our own software just for law firms that fast-tracks their ability to get great reviews. Essentially, via our platform, we seamlessly connect your clients with your Google Business page.
What’re the Results?
Phenomenal. Here is how Gajic Lawyers went from 3 reviews 10 months ago to 53.
What Should Our Law Firm Do Next?
Your law firm needs to be review focused. Google Reviews enhance both SEO and the likelihood of a potential client contacting your law firm. We can make it very easy for your firm to get more positive reviews!