Why WordPress is No Longer the Future For Your Law Firm

headless cms law firms
Head Up

Technology is constantly changing and at Fast Firms we’re committed to being ahead of the curve for our clients.

Put bluntly, many of our clients through our guidance adopt technology to a greater extent than their competitors. Some of this technology is through a number of our partners, as well as technology that we have developed in-house. For example, client portals, appointment booking software, reputation and review platforms, online forms and chat bot software.

Over the last 10 years, WordPress has been somewhat a constant in our choice of website technology, but that’s all about to change with our development team over the last few months becoming trained in what is loosely called, “Headless CMS’s.”

What is a Headless CMS?

Put simply, a Headless CMS is a type of content management system of which the content repository “body” that holds the website content is decoupled from the presentation layer of the site. They call this “headless” because the presentation layer in effect is not connected to the body.

What Will Be the Benefits to Law Firms?

Why we’re excited about this new technology is that it gives Fast Firms the freedom to build frontend frameworks that makes sense for our clients and are ultra-fast for their potential and existing clients. We’re also looking forward to the SEO benefits of delivering A-grade speed tested websites, among some other benefits too:

  • Super-fast content delivery with a specified delivery environment
  • Rapid design iterations and much easier deployments
  • Easy and secure third-party integrations
  • Fewer dependencies on IT
  • Future-proof (integrates easily with new technology and innovations)
  • Ultra-fast content delivery
  • Provides complete control over how and where your content appears
  • Allows our designers to be less restricted by layout
  • Easy and secure third-party integrations
  • Allows Fast Firms developers to use their favorite tools and frameworks

Here’s what my good friend Robert Algeri from Great Jakes in New York says about the technology:

“Every few years a new website technology emerges that is so transformative that it makes earlier websites — those built without the benefit of that technology — look old and clunky.  For example, a decade ago responsive design was unveiled and soon after, all non-responsive sites suddenly looked ancient.”

Are There Drawbacks?

From the perspective of the law firm, we anticipate no drawbacks.

That said, given the new technology we’ve adopted, the build time is more, but is significantly outweighted by the benefits.

Are There Examples?

Sure are. Shine Lawyers have recently deployed their lightning-fast Headless CMS site and we’re releasing a new site in the coming week.

Next Steps

If your firm wants to jump the curve and experience this new technology and what it means for your firm and its clients, let’s chat.

You Can Easily Schedule a Call With Me Right Here

Get Your Law Firm Ahead of the Curve with New Technology

We’re ready to design and develop your law firm’s website with the very latest technology. 

8 April 2020 in Brand Hub, Design Hub, Marketing Hub, Technology Hub

Why Law Firms Are Increasing Marketing Spend During COVID-19

When it comes to law firms, there are two ways we’re seeing them respond to COVID-19 from a marketing perspective. They’re either retracting or they’re expanding.  You don’t need me…
Read More
8 April 2020 in Marketing Hub, Podcasts, SEO, Videos

One Thing Your Law Firm Should Not Stop

Video Transcript: When things get tough, there's one marketing thing that you should never stop. In this video, Dan Toombs discusses the risks of stopping important things.
Read More
20 March 2020 in Design Hub, Marketing Hub, SEO, Web Design

Why WordPress is No Longer the Future For Your Law Firm

Technology is constantly changing and at Fast Firms we're committed to being ahead of the curve for our clients. Put bluntly, many of our clients through our guidance adopt technology…
Read More
3 March 2020 in Adwords, Marketing Hub, SEO

What Search Terms Are Working For Your Law Firm?

One perennial question often asked by law firms is if we only knew what people were searching when they landed on our law firm's website? Good news! There are a…
Read More
14 January 2020 in Marketing Hub, Technology Hub

Keep Your Clients Very Very Close

I know that you know the importance of nurturing existing clients. Each month I have the privilege of running my eyes over a bunch of law firm’s data sets of…
Read More
7 December 2019 in Marketing Hub, SEO

The Time it Takes To Get New Law Firms Ranked

Back in the halycon days, we'd literally launch a new law firm's website and see ranking visibility within a couple of weeks. Sure, it had alot to do with the…
Read More
Keep your firm on the front-foot, without having to deal with a multitude of service providers.
Law Firm marketing business logo