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Legal marketing discussion’s from around the globe and Australia.

6 May 2019 in Brand Hub, Marketing Hub

How to Get Marketing on the Agenda at a Partner’s Meeting

We know this challenge so well. There is a massive shift outside your firm but the leadership team inside aren’t looking or lack the impetus to do something about it.…
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18 April 2019 in Brand Hub, Design Hub, Marketing Hub

Oh No! Law Firm Admin Have Got Control Over Marketing!

It worries us to no end when we learn that administrative staff (or lawyers) in the law firm are designing and executing design and marketing. At Fast Firms, we get…
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15 April 2019 in Brand Hub

Let’s Change the Name of Our Law Firm…Maybe Not

Naming and law firms is always a contentious issue, particularly for smaller practices, with partners prone to wanting their name in there..somewhere. The worst examples of business naming happen within…
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12 April 2019 in Brand Hub

Who is the Next Leader of Your Law Firm?

Picture this! Your law firm has long positioned itself in known waters! The captain, he knew both the craft and water, but he's leaving the ship, either of his own…
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12 April 2019 in Brand Hub, Design Hub, Marketing Hub, Technology Hub

What’s the Problem with the Problem?

Law firms when considering their brand, design, marketing or technology often get off on the wrong foot! They identify the wrong problem! There is little doubt that positioning and growing…
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21 September 2018 in Brand Hub, Law Firm Marketing Podcasts, Podcasts

How to Create a Culture of Innovation in Your Law Firm?

In this special edition of the Future-Proof Your Law Firm Podcast, we track back into the archives of the “Law Firm Marketing Podcast” to revisit a conversation with Organisation Culture…
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17 May 2018 in Brand Hub, Design Hub, Marketing Hub

Why We’re Still Designing and Publishing a 60 Page Quarterly Magazine for a Leading Family Law Firm?

This winter marks the 8th edition of Crossroads, the quarterly, substantive magazine that is predominantly focused on family law but suitably augmented by other content that rounds the read out…
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29 March 2018 in Brand Hub, Law Firm Marketing

Should Our Law Firm Change its Logo?

It depends! If it's part of a well-considered brand strategy, then absolutely, but if alternatively it's seen as a quick way to rejuvenate a little life into your ageing brand…
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22 March 2018 in Brand Hub, Law Firm Marketing, Marketing Hub

Are Some Law Firm Practice Areas Harder to Market Than Others?

This is undeniably the case! Marketing or good marketing is always a derivative of understanding your brand, how it's positioned in the market, your unique value proposition (UVP) and of…
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24 June 2019 in Design Hub

When to Consider a New Law Firm Website

In our experience, when most law firms consider a new website it's likely they’re 12 months too late. In designing new websites for new and existing law firms, we find…
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25 May 2019 in Design Hub, Marketing Hub

Before You Launch Your Second Legal Practice Do This

There can be a good argument behind why a law firm should carve out a niche practice and give its own identity by designing and building another website but beware…
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1 May 2019 in Design Hub, Technology Hub

When Things Go Wrong with Your Law Firm’s Website

Managing your law firm’s website these days can be a challenge. At Fast Firms, we’re surprised at how often things can go wrong very quickly! Like all technology, things go…
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27 April 2019 in Design Hub, Marketing Hub

What The Heck Are People Doing On My Law Firm Website?

You’ve got your latest google analytics report and it told you that 16500 people are crawling your website. What the heck are they doing? Google Analytics can tell you with…
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18 April 2019 in Brand Hub, Design Hub, Marketing Hub

Oh No! Law Firm Admin Have Got Control Over Marketing!

It worries us to no end when we learn that administrative staff (or lawyers) in the law firm are designing and executing design and marketing. At Fast Firms, we get…
Read More
12 April 2019 in Brand Hub, Design Hub, Marketing Hub, Technology Hub

What’s the Problem with the Problem?

Law firms when considering their brand, design, marketing or technology often get off on the wrong foot! They identify the wrong problem! There is little doubt that positioning and growing…
Read More
17 May 2018 in Brand Hub, Design Hub, Marketing Hub

Why We’re Still Designing and Publishing a 60 Page Quarterly Magazine for a Leading Family Law Firm?

This winter marks the 8th edition of Crossroads, the quarterly, substantive magazine that is predominantly focused on family law but suitably augmented by other content that rounds the read out…
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5 March 2017 in Brand Hub, Design Hub, Digital Strategy, Law Firm Marketing

Why Would This Multi-Award Winning Law Firm Publish a Magazine?

It’s not surprising that when it comes to effectively marketing a law firm, all the banter is about “online.” I get that, because 85% of our work with law firms…
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20 June 2019 in Marketing Hub

Beating Your Competitors With Google Ads

You only need to search the term “lawyers” in Google and you’ll see the plethora of law firms who are running ads. The exponential growth in the number of law…
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17 June 2019 in Marketing Hub

Settify: What 10,900 Users Are Saying!

As a law firm marketing and technology agency, in our experience, it's a rare case indeed to find a software company to report the findings of user interaction with their…
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25 May 2019 in Design Hub, Marketing Hub

Before You Launch Your Second Legal Practice Do This

There can be a good argument behind why a law firm should carve out a niche practice and give its own identity by designing and building another website but beware…
Read More
22 May 2019 in Marketing Hub

Is Your Law Firm Cultivating Past & Current Clients?

Most general practice law firms know that it’s easy to take complete care of existing clients rather than chase new ones, but plenty of firms miss this opportunity.  This is…
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19 May 2019 in Marketing Hub, Technology Hub

Call Tracking & Why Your Law Firm Should Do It

There’s often a consistent theme in marketing law firms, the necessity to implement core functions and the resistance or the apathy of the law firm to do it. At Fast…
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18 May 2019 in Marketing Hub

One Thing Your Law Firm Must Do, But Won’t!

We know you’ve heard it all before, but simply put, the firms that are experiencing awesome growth don’t like doing it, but they do it regardless. In 2008, Joe Pullizi…
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17 May 2019 in Marketing Hub, Technology Hub

Will New Legal Technology Drive Traffic to Our Law Firm’s Website?

There is a common misconception among law firms that amid this flurry of technology startups in the legal industry producing all sorts of software that once your firm integrates it,…
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14 May 2019 in Marketing Hub

The Only Question You Need to Ask Your Law Firm SEO Agency

One of the most time-intensive, methodical and repetitious tasks in the context of marketing a law firm is SEO (search engine optimisation).  SEO is a fundamental aspect of marketing your…
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9 May 2019 in Marketing Hub

What Successful Law Firms Do When it Comes to Marketing

We’ve been branding, designing, marketing, developing and deploying technology for law firms for over 10 years and upon reflection, here are some of the predominant characteristics we see in our…
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19 May 2019 in Marketing Hub, Technology Hub

Call Tracking & Why Your Law Firm Should Do It

There’s often a consistent theme in marketing law firms, the necessity to implement core functions and the resistance or the apathy of the law firm to do it. At Fast…
Read More
17 May 2019 in Marketing Hub, Technology Hub

Will New Legal Technology Drive Traffic to Our Law Firm’s Website?

There is a common misconception among law firms that amid this flurry of technology startups in the legal industry producing all sorts of software that once your firm integrates it,…
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13 May 2019 in Technology Hub

Whats the Best Chatbot for Our Law Firm?

We love chatbots, but only when the objective has been identified! We’ve been designing and deploying chatbots for the last 12 months and we’ve learned one or two things! They’re…
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1 May 2019 in Design Hub, Technology Hub

When Things Go Wrong with Your Law Firm’s Website

Managing your law firm’s website these days can be a challenge. At Fast Firms, we’re surprised at how often things can go wrong very quickly! Like all technology, things go…
Read More
30 April 2019 in Marketing Hub, Technology Hub, Worth Reading

How Your Law Firm Can Get Exponentially More Google Reviews

You are what they say you are! Google & Facebook reviews are incredibly powerful influencing factors in whether or not someone chooses to use your firm or not, yet the…
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29 April 2019 in Technology Hub

Automio, Josef, Settify, Family Property, Templafy or Something Else?

You don’t need us to tell you that our beloved legal industry is undergoing change! But while technology is serving up a plethora of “new shiny things” if one thing…
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18 April 2019 in Marketing Hub, Technology Hub

Our Law Firm Want to Do Videos. Should We Do Them Ourselves?

Every start of a new year for the last 6, there has been the prediction that this year is the year of video! Well, we think it now is! The…
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15 April 2019 in Marketing Hub, Technology Hub

Should Your Law Firm Use Hubspot?

There is little doubt, that marketing your law firm has become very complex, hence plenty of law firms are looking for more sophisticated solutions! When we established Fast Firms over…
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12 April 2019 in Marketing Hub, Technology Hub

Settify, Family Property Or Your Own DIY Solution?

There's little doubt that the far majority of law firms have probably heard of Settify, but to a lesser extent its competitor Family Property. Numerous family law practices in Australia…
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