We’ve been recording, producing, editing podcasts for law firms for over 5 years. It’s not unusual for our agency to be recording in excess of 40 podcasts for our clients…
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Like most law firm marketing spend, closing the loop on what’s generating file-opens and what’s not can be difficult to track. Invariably it’s the case that you can track to…
It’s not surprising that when it comes to effectively marketing a law firm, all the banter is about “online.” I get that, because 85% of our work with law firms…
You have probably noticed that marketing your law firm effectively now is a lot more complex than what it was. As a lawyer who had driven a number of award-winning…
[player id=54381] In this podcast, Fast Firms’ Director, Dan Toombs talks with Claire Wivell-Platter of the Fold Legal, an innovative and creative law firm based in Sydney and Brisbane. Claire discusses the…
We love marketing generalist legal practices? Why, because whilst there is this preoccupation with becoming the “specialist” and niching down, multiple opportunities open up for the generalist firm that can…
No matter who you talk to, the synonymous answer to getting more qualified web traffic to your law firm’s website, is to write more content. Content is the bedrock of…
What’s the purpose of your law firm’s marketing? It might seem to be a silly question, but the answer you provide will ultimately translate to not only what key objectives…
If you’re like most law firms, at the end of the month, you thumb through the latest Google Analytics reports and try and reconcile the fact that the 947 visitors…
When it comes to trying to get a better grip of why your firm’s website doesn’t convert the number of leads it receives, there is invariably a lot of finger…
Today, the web is social and interactive. It’s not static like most websites tend to be. As such, your law firm’s website can no longer sustain as its own island….
Effective law firm marketing derives from having both access to great metrics and understanding them. From an online perspective, Google Analytics(GA) is pivotal and no matter how sophisticated a firm’s…
