Despite the legacy nature of email marketing, believe it or not, it still proves to be an effective way of marketing your firm. However, it's not like it use to be, both the technology and strategy behind the execution has changed! Let me explain! By and large, most firms still send out the usual fortnightlyRead More »Should Our Law Firm Do Email Marketing?
Do you approach blogging as covering all relevant news in your niche or covering your niche socially? There’s a big difference and you may be surprised as to which works better. In a talk before the Canadian Journalism Foundation, Mashable editor-in-chief, Jim Roberts (@nycjim), explained that Mashable approaches the news as a social activity. GigaOm’sRead More »Is Your Law Blog a Mashable or a New York Times?