Things to Consider when contemplating positioning your firm.
Think of brand work like a Statement of Claim. Without it, every piece of litigation that follows is flawed. Getting your firm’s brand nailed is possibly the most important thing your law firm can do now in this rapidly-changing environment.
Think of brand work like a Statement of Claim. Without it, every piece of litigation that follows is flawed. Brand Style Guide
Your law firm style guide sets up design principles and the direction for your unique brand proposition and marketing strategies. Competitor Analysis
There are numerous reasons and examples in which undertaking analysis of your law firm’s competitor’s online footprint is very beneficial. Design Thinking
At Fast Firms, we use design-thinking to innovate and/or to optimise a specific function or application within a law firm. Brand Design
Our goal is to craft comprehensive brands leaving no stone unturned when it comes to design and marketing collateral. We design everything! Website Design
Get your new law firm a new website that matches the marketing objectives of your Brand Strategy Marketing Collateral
With the Brand Strategy in place, we dsign every other piece of marketing collateral in your law firm CRM Technology
Use our tried and true CRM technologies to track, nuture and convert your clients Web Hosting
Don't underestimate the importance of website hosting. Our servers are hosted in ultra-safe and secure locations in the region of your law firm. Content Writing
Always where things fall over. We can create every piece of content that your firm needs. From practice area content through to bios to articles.
Brand Building for Law Firms
Let’s face it, the far majority of law firms evolve without ever really understanding their brand and how it relates to existing or potential clients.
Never before has it been more important than ever for progressive law firms to be introspective about their brand and how it’s positioned in the rapidly changing legal landscape.
At Fast Firms, we do the strategy, consolidate the brand and then, deploy everything else that needs to follow.
What We Know About Law Firm Branding
We understand new brands and brand revitalisation. We’ve successfully launched a number of new legal brands into the market, as well as worked through all the dynamics of revitalising a brand gone a little stale. No matter where your firm is at in the journey, we can help.
We understand the importance of a strong brand narrative. That might sound a little weird, but firms that have been around for a while can often lose their brand narrative, in particular, their brand story that worked 10 years ago but perhaps now has become misplaced in the market or with the firm more generally.
We acknowledge that brand work is never easy, particularly when there are diverse views on the topic within a partner or management group. In this context, we have facilitated plenty of great outcomes despite the turbulence.
Nailing it All Together
We make sure your style guide is definitive. We see it so often. As a brand evolves so too does its array of brand and marketing collateral. Now, when you look at it, it’s all lost its way with all its various incarnations. We work with law firms, tightening it all up and reigning it all back into one definitive brand style guide.
We work with your unique voice. We get to know your firm and then work for you, understanding your target user and practice areas. We help you create your unique selling proposition from a panoramic brand communication strategy.
Leave No Stone Unturned
We apply a multi-dimensional approach to your law firm marketing, striving for a singular voice to permeate across every marketing touchpoint and then, we execute the whole lot, saving you the pain of dealing with consultants and individual service providers!
Our clients are constantly surprised and regularly comment on how fast we’re able to attend to new design and development requests and resolve support issues. Our turn-around times will literally shock you!