Things to Consider with Online Reviews for Law Firms
We know that your law firm probably understands the importance of online reviews (Google and Facebook), yet there is often real difficulty in instructing clients on what they need to do to leave a positive review on Google for your firm.
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It shouldn’t be too abstract, as we all do it when engaging other services or products. The rise of review platforms across nearly all industries are indicative of the trend towards peer influence.
While the reviews themselves are influential factors, Google does take this into consideration as a ranking factor in determining where your law firm should be located for various search terms.
However, when it comes to reviews, there is often real difficulty in instructing clients on what they need to do to leave a positive review on Google for your firm. Notwithstanding this, law firms often have difficulty asking for the review.
As a result of pressing the importance of reviews to our clients, we were notoriously met with the response that “our clients haven’t got a clue what we’re talking about.”
So, with that in mind, the Fast Firms team designed and developed our own law firm online review software that makes it super easy for clients to leave positive reviews. In fact, it worked that well for one of our clients, that upon deploying it for 1 week, they received 27 positive 5-star reviews and another firm, now has 53 reviews.
Fast Firms have been effective in delivering comprehensive marketing services that are tailored perfectly to our firm. The Fast Firms’ team provides us with detailed analysis that allows us to be informed when making budget decisions. We are very pleased to have Fast Firms working with us.
Mark Nelson, Partner BPC Lawyers
Have you heard the one about the visionary, superb designers and wonderous organiser that together combat the saturated world of law firm marketing? Fast Firms makes this a reality every day with unique, out of the box ideas executed brilliantly that speak to our clients and team and honour our brand perfectly.
Jennifer Ryder, General Manager, BWB Family Law
An experienced, honest and extremely responsive team who take the time to understand each of their individual clients and their marketing goals. Highly recommended if you want to stay one step ahead of the latest online legal trends.
Holly Miller, Business Development Manager, Murdoch Lawyers
Fast Firms has been an integral part in the growth of our business. We have been utilising their services for around 2 years now, and the online strategies put together by Dan and his team has assisted our firm grow month after month.
We couldn’t be more happy with their work.
Daniel Hannay, Director, Hannay Lawyers