Fast Firms

covid-19 law firm marketing

Why Law Firms Are Increasing Marketing Spend During COVID-19

When it comes to law firms, there are two ways we’re seeing them respond to COVID-19 from a marketing perspective. They’re either retracting or they’re expanding.  You don’t need me to reemphasise the well-worn adage that the best time to be marketing is when your competitors aren’t and there will be those that will simplyRead More »Why Law Firms Are Increasing Marketing Spend During COVID-19
law firm seo

One Thing Your Law Firm Should Not Stop

Video Transcript:

When things get tough, there’s one marketing thing that you should never stop. In this video, Dan Toombs discusses the risks of stopping important things.

data analysis law firms

Wow! 12,343 visits to Your Law Firm Website. Who Are They?

Tricky question!  But depending on your legal practice and the extent of technology you have under your website there are some things you can do improve your insight! But before doing this, you have to understand that the 11,273 visits to your website aren’t necessarily potential or existing clients or referral sources.  A significant proportion will beRead More »Wow! 12,343 visits to Your Law Firm Website. Who Are They?
law firm billboards

How Does Our Law Firm Measure ROI from Billboards?

Billboards! Waste of time of not? It’s the perennial question because unlike other marketing channels finding the ROI can be problematic. That said, it doesn’t need to be completely! Billboards are primarily about brand awareness.  In other words, letting potential clients know that you exist and of course, if they have that specific legal issue, potentiallyRead More »How Does Our Law Firm Measure ROI from Billboards?