Dan Toombs

The Most Important Questions that No-One Seems to Know the Answer to in a Law Firm

Yes, we see it all the time when we start raking around the place, when about to commence some design strategy work for a firm's quintessential online footprint, "their website." The conversation usually goes like this. Fast Firms: "Who hosts your current website?" Law Firm Client: "Not sure" Fast Firms: "Who has the registration detailsRead More »The Most Important Questions that No-One Seems to Know the Answer to in a Law Firm

Time to Re-Think Law Firm SEO

You may have already guessed that we do have a strong opinion of the risks associated when firms completely disengage from their law firm SEO marketing efforts and outsource their SEO (search engine optimisation) completely to external providers, never knowing what tactics are being applied to catapult the firm to good rankings. Why? Notably becauseRead More »Time to Re-Think Law Firm SEO

Social Media Marketing & Law Firms

There has always been loads of conjecture concerning social media as a client acquisition tool within the legal landscape and other industries. In many respects, much of the discussion to date has been weighted significantly more towards the potential of social media to enhance potential client engagement and of course, marketing companies keen to capitaliseRead More »Social Media Marketing & Law Firms

Content is Not King

A very potentent interview this morning with MTV's Bill Roedy. MTV started as a single music channel in the US some 30 years ago. It is now a multi-channel global network that spans 165 countries with a sheer audience in excess of 2 billion people who touch it every day. MTV's growth is, in largeRead More »Content is Not King